The case for purpose-driven business is clear. What’s harder—and more urgent—is execution: building reliable revenue, winning and retaining customers, navigating procurement systems, and scaling in complex, competitive markets.
Unleashed 2026 is a half-day, practitioner-focused conference that centres around honest, practical conversations about what it really takes to perform. Through a keynote fireside chat and three targeted panel breakouts, the conference dives into the decisions that matter most right now—pricing and sales, procurement and partnerships, access to capital, and pathways to sustainable growth.
You’ll hear directly from organizations at different stages and across sectors, sharing what’s working, what isn’t, and the trade-offs they’ve made along the way. Expect real-world insights, actionable takeaways, and connections that extend beyond the room.
Your ticket includes full access to the event, a buffet lunch, keynote and panel sessions, dedicated networking time, and afternoon refreshments. Join us—and get ready to unleash impact through execution.
Please check back regularly for the latest conference updates.
12:00 PM
1:00 PM
1:15 PM
What separates social enterprises that survive from those that stall—or quietly disappear? In this candid fireside chat, a seasoned social enterprise leader unpacks the unfiltered realities of building a viable, mission-driven business in Canada. The conversation will explore leadership decisions, revenue trade-offs, buyer relationships, and moments where values and viability collided.
featuring
in conversation with
2:00 PM
Social impact purchasing is growing—but many social enterprises still struggle to close and retain buyers.
This panel brings together social impact purchasers to speak plainly about procurement realities: how buying decisions are made, how impact fits alongside price and risk, and why promising deals often stall or fail. Panelists will share what social enterprises do that helps—or hurts—their chances of winning business.
featuring
moderator
2:45 PM
3:05 PM
For many social enterprises, the hardest part isn’t making the first sale—it’s delivering consistently, meeting buyer expectations, and turning one contract into repeat business.
This panel dives into the end-to-end customer journey, from lead generation and pricing conversations to onboarding, service delivery, and relationship management. Social enterprise leaders will share what strong customer service actually looks like in practice, where organizations most often fall short, and how operational realities affect trust and retention.
featuring
moderator
3:50 PM
4:05 PM
Many social enterprises get stuck in pilot mode—successful programs that never quite become scalable businesses.
This panel features leaders who have wrestled with growth: expanding markets, strengthening operations, standardizing delivery, and sometimes shutting down offerings that no longer made sense. The discussion will focus on operational discipline, partnerships, and the hard choices required to move from proof-of-concept to performance.
featuring
moderator
4:50 PM
5:00 PM
Executive Director
Centre for Social Enterprise Development
Director, Strategic Sourcing and Risk Management
Ottawa Community Housing
Owner & Founder
Maker House Co.
Founder & CEO
EMBERS (Eastside Movement for Business and Economic Renewal Society)
Operations Manager
Causeway Property Services
Social Procurement Coordinator
Centre for Social Enterprise Development
Manager, Community Microfinance Program
Alterna Savings
Director, Social Enterprise Operations and Development
Habitat for Humanity Greater Ottawa
